WORKBOOK by Joby Barnard

Workbook No.1 - the first in a series of printed newsletters reviewing recent projects.


Please e-mail to request a copy.

national musuem wales exhibition design by Joby Barnard national musuem wales exhibition design by Joby Barnard national musuem wales exhibition design by Joby Barnard

National Museum Wales (Cardiff)

Who Decides? - a large-scale bilingual exhibition designed with Dave Thomas (DLT Design).


28.10.17 - 02.09.18 at NMW Cardiff

Shadow Figures packaging by Joby Barnard Shadow Figures packaging by Joby Barnard

Shadow Figures

Packaging for a collection of 14 mini sculptures for the home by Freshwest.
Photography by Caspar Beck.


See the full range and purchase online Shadow Figures

The Side Project Report designed by Joby Barnard The Side Project Report designed by Joby Barnard The Side Project Report designed by Joby Barnard

The Do Lectures

The Side Project Report - a 160-page report on how to manage your side projects,
with commissioned illustration from Alec Doherty, Emer Tumilty and Matthew Green.

Written by Mike Coulter, Kacie McGeary and David Hieatt.


Available to buy here

Thousand Island identity by Joby Barnard Thousand Island identity by Joby Barnard

DHP Family

Thousand Island identity, 'Opening' poster.

Formerly upstairs at The Garage, Thousand Island is a venue in Highbury, London.


Thousand Island

St James Studio identity designed by Joby Barnard and Felicity Rowley

St. James Studio

Identity - where we live and work. Designed with Felicity Rowley.

Peilot identity designed by Joby Barnard and DLT

Chapter (Cardiff)

Identity - Peilot - Associate Artist Programme

Designed with DLT.


Visit Chapter

Kitsune for Hiut designed by Joby Barnard
Hare and Bison for Hiut designed by Joby Barnard

Hiut Denim Co.

Kitsune (Japanese fox), hare and bison, for promoting Hiut's short run denim series
- each animal's characteristics represent a separate quality of the three denims used in production.


Visit Hiut Denim

Fiona Mackenzie's Bad Decisions by Joby Barnard for PABARAT
Fiona Mackenzie's Bad Decisions by Joby Barnard for PABARAT

Fiona Mackenzie's Bad Decisions

An illustrated book for childen. (PABARAT, 2016)


Available from PABARAT

The Stress Report designed by Joby Barnard The Stress Report designed by Joby Barnard The Stress Report designed by Joby Barnard

The Do Lectures

A 134-page report on stress with commissioned illustration from Emer Tumilty, Paula Troxler and Lauren Crow,
artwork from Anthony Burrill, and photography from Andrew Paynter, Jim Marsden and Curtis James.

Writing by David Hieatt, Ian Sanders and Kacie McGeary.

Available to buy here

59 Degrees identity by Joby Barnard

59 Degrees (Sweden)

Identity, stationery


59 Degrees

Tour of Britain print by Joby Barnard

Tour of Britain


Available to buy, Giclée print A2

Tour of Britain print by Joby Barnard

Tour of Britain (2)


Available to buy, Giclée print A3

Bikeworks identity by Joby Barnard

Bikeworks

Identity refresh with custom typography

(With Blend agency)

Award-winning social enterprise celebrating their tenth birthday in 2016


Bikeworks

Bookcamp

Bookcamp


Identity - an initiative with events to enthuse children about Britain's libraries.

Hiut Denim identity by Joby Barnard Hiut Denim identity by Joby Barnard, photograph by Marcus Ginns Hiut Denim identity by Joby Barnard Hiut Denim identity by Joby Barnard Hiut Denim identity by Joby Barnard

Hiut Denim Co.

Identity, various

Photography by Marcus Ginns, commissioned illustration/lettering Nicolas Burrows, Rosie Curran


Hiut Denim Co.

Aigle t-shirt design by Joby Barnard

Aigle (Paris)

T-shirt print

Commissioned by Gideon Day

Kanada identity by Joby Barnard

KANADA


KANADA

AA Invitation by Joby Barnard

Wedding Invitation

Private Client

illustration by Joby Barnard illustration by Joby Barnard illustration by Joby Barnard illustration by Joby Barnard illustration by Joby Barnard illustration by Joby Barnard

Slow Juice

Illustration, identity

War Child by Joby Barnard

War Child

'Protect' Print auctioned for War Child charity


War Child

lost lectures by joby barnard

The Lost Lectures (London/New York)

Identity


The Lost Lectures

Green and Pleasant illustration by Joby Barnard Green and Pleasant illustration by Joby Barnard Green and Pleasant illustration by Joby Barnard Green and Pleasant illustration by Joby Barnard

Green & Pleasant

Identity, illustration, and packaging. With Fleur Emery.


Green and Pleasant

Joby Barnard


Drawing at Tadao Ando's Seminar House, Vitra Campus.
Photograph by Felicity Rowley.

The above selection is from the last five of sixteen years experience working with brands and people across most sectors, and increasingly, internationally. I work best when there's parity of interest, in my own studio, and following plenty of discussion and research. The very best work always comes from a mutual understanding — I try to understand my Clients aims as clearly as possible, and like to work collaboratively from the outset.


During my training, I was taught 'fitness for purpose' and have tried ever since to adhere to that. Each problem is unique, and therefore has a unique solution, the idea of applying a repeated style to each project is anathema to me — repetition is boring. What is constant is the process and approach. The same sensibility can be applied to a book, poster, website, packaging solution, identity system, shop interior etc.


Behind everything we produce should be a good idea. Sometimes that is clearly expressed in the finished works (these are usually the most successful), in others, the core idea might be less apparent. But it will always inform the outcome. In terms of execution, when possible, I'll always strive for simplicity and clarity. This might all sound a bit serious, but I'm discovering lately that playfulness and humour are extremely powerful and engaging forms of communication, and lend humanity to design.


If you'd like to discuss a new project, or see more examples of work please e-mail me or call +44 7760 231 930. Thank you.


Selected Clients


4th Estate

59 Degrees

Aigle

Bikeworks

Brighton Bier

Chapter

Daylesford

DHP Family

Do Lectures

E4

FatCat

Harper Collins



Hiut Denim Co.

innocent

Lost Lectures

Manything

National Museum Wales

One Little Indian

Pan Macmillan

Vertical Networks



'A design legend. He’s the first man I think of when people ask me “do you know any great designers who can help me with my new project?” Joby can make things, draw things, design things, invent brands, come up with ideas that nobody else can come up with, and does so in a charming, humble and collaborative way.'


Dan Germain

Group Head of Brand & Creative, innocent


'Joby is one of the most gifted designers and thinkers of his generation. He has solved very difficult problems for my brands and he has made it look so simple. I am almost reluctant to say nice things about him because he just gets busy, and so I can’t have the pleasure of working with him when things need doing.'


David Hieatt

Founder, Hiut Denim Co. and Do Lectures


'Joby has designed some of my very favourite covers and illustrated books from Richard Corrigan’s The Clatter of Forks and Spoons to Giorgio Locatelli’s Made in Sicily. I love his pared back, restrained style and perfect taste and only wish that he would be able to design books for 4th Estate more often.'


Louise Haines

Director of Publishing, 4th Estate


E-mail


Mobile
+44 0 7760 231 930

Skype
+44 0 1273 931 500